Director, Mid-Market & SMB Sales (Gracenote Division)
Job Description
This opportunity is for Nielsen’s Gracenote division - the premier entertainment metadata company in the world, powering the search, discovery, and navigation systems for the globe's biggest tech, automotive, and media giants.
As entertainment becomes more fragmented and AI reshapes the way people discover and engage with content, trusted data and technology are powering the future and are the foundation for better experiences. In partnership with our clients, and fully embracing AI, we are reinventing the business, products and teams to capture a once-in-a-lifetime opportunity which will significantly impact the media and entertainment ecosystem as a whole.
Gracenote is looking for an experienced sales professional to join as Director Mid-Market & SMB, leading Gracenote’s commercial strategy and sales efforts in the Mid-Market & SMB market segments.
In this role, the individual will be a significant contributor in creating the business plan, will own commercial progress and financial/non-financial KPIs related to Mid-Market & SMB clients and prospects and overarching responsibility for the commercial segment, including the key focus areas of:
• Stewarding of the MidMarket & SMB Market Segment 3-5 Year Business Plan
• Quarterly & Annual Revenue Targets for the team and individual sales professionals
• Transforming & growing a one to many selling motion via SaaS and other modern e-commerce sales approaches
• Driving revenue growth
• Identifying new clients prospects in new markets
• Contributing to standardized rate card pricing structure
• Collaborating with Marketing on Digital Sales Campaigns to drive leads, track progress, and convert sales with a measurable process
• Spearheading cross functional collaboration between Marketing, Product & Customer Care
Key Responsibilities:
• Building the commercial strategic Mid-Market & SMB vision, based on industry knowledge, client needs and internal feedback
• Defining and executing the global commercial strategy and roadmap in the near and long-term
• Leading the Mid-Market & SMB Sales Team
• Leading key commercial initiatives to drive focused growth across specific products and go to market
• Implementing improvements within the commercial group to ensure Gracenote is efficient in our growth
• Partnering with Customer Success & Product to ensure Gracenote client satisfaction
• Acting as a conduit between the Product and Commercial organizations to support Commercial needs and translating feedback into the product strategy and roadmap
• Strong collaboration with Marketing & Finance to ensure both financial & market KPIs are met quarterly
• Reviewing the competitive landscape and user feedback to improve product features and discover product/feature opportunities
Requirements
Department: Sales
Experience Level: Not Applicable