Research Executive

Key Responsibilities

Client Management

The candidate should be capable of independently managing client relationships, communicating effectively, and addressing client queries in a comprehensive and timely manner. Experience in managing multiple projects simultaneously is essential.

Proposal Development

Develop research proposals based on client briefs by understanding and translating business and marketing challenges into effective research approaches and methodologies.

Reporting & Insights

Prepare research reports with clear analysis, actionable insights, and strategic recommendations. The candidate should have a strong understanding of report structuring and storytelling through data.

Advanced Data Analysis

Demonstrate knowledge of advanced analytical techniques such as Regression Analysis, Correlation Analysis, Conjoint-Based Choice (CBC), and other statistical methods. Understand how to apply these techniques appropriately across different research scenarios.

Research Methodology Expertise

Possess a strong understanding of quantitative market research methodologies, including but not limited to:

• Brand Health Tracking (BHT) studies
• Usage & Attitude (U&A;) studies
• Segmentation studies
• Consumer and shopper research
The candidate should be able to interpret research findings, understand key study components, and translate data into meaningful business insights.

Research Planning & Analysis Develop analysis plans and analytical frameworks aligned with the objectives of each research project. Maintain a strong client service orientation by managing the day-to-day administration of assigned projects and coordinating all phases of analysis and reporting.

This includes:

• Developing questionnaires and other research materials as required.
• Participating in the planning and execution of research projects.
• Managing research projects from initiation through completion, including project planning, data collection, analysis, and reporting.
• Ensuring projects are delivered on time and within budget.
• Understanding project costing frameworks and contributing to financial management of projects.
Qualifications

• 6 months to 1 year of experience in market research.
• Bachelor's degree in Statistics, Marketing, Business Administration, Management, Economics, or a related field.
• Experience in primary quantitative market research, with practical knowledge of consumer research methodologies and measurement techniques.
• Strong analytical and problem-solving skills, with experience working with large datasets.
• Excellent written and verbal communication skills.
• Proficiency in Microsoft Excel and PowerPoint.
• Strong attention to detail and ability to work effectively in a fast-paced environment.
• Ability to work independently as well as collaboratively within a team environment.
Preferred Competencies

• Strong client management and stakeholder engagement skills.
• Ability to translate research findings into actionable business recommendations.
• Effective project management and multitasking capabilities.
• Curiosity, critical thinking, and a passion for understanding consumer behaviour.
• Strong presentation and storytelling skills with data.

Function: General Business
Experience Level: Mid-Senior Level